Investing Guide

Ivy Haldeman is a young New York-based artist, with a considerable amount of momentum behind her at the moment. I really like her work and I think she has the potential to transition from an emerging artist to an established artist in the short term, and eventually, a Blue-Chip artist in the medium to long-term.

Haldeman is best known for her paintings of anthropomorphic hotdogs and power suits worn by invisible woman. It is with the hotdogs that she began to make her name, while the power suits are a recent development that continues with imagery built around the body.

Although this subject matter might seem gimmicky, that can be the point at times, but ultimately there is an earnest tension between sensuality and banality or silliness. It is these qualities (and others concerned with artistic merit) combined with larger art-world machinations that make me believe that she has a higher than average probability of having a prolonged and distinguished career and hopefully moving from the emerging artist category to the established artist category.

Why do I think she will break through to become an established artist?

• In 2023, Haldeman’s large scale paintings are selling for over $60,000, up from $30,000 in 2020.
• Her work has been featured and sold at the three major art auction houses: Sotheby’s, Christie’s, and Phillips.
• The prices her work fetches at these auction houses often exceed their estimates (see above)
• Haldeman has been featured in several established art media publications, including ARTnews, Artnet, Art Papers, and Artforum.
• Additionally, she has been profiled in several high-quality traditional or non-art publications, including The New Yorker, The Wall Street Journal, and W Magazine.
• Haldeman has been added to the stables of a few reputable galleries in several important art-hubs including François Ghebaly in Los Angles, Downs & Ross in New York, and Capsule Shanghai. It is likely that she is on the radar of even larger and more influential galleries like Hauser & Wirth.

For those who want to collect Ivy Haldeman’s work but can’t afford her current prices, there are a few options. The first is to wait until she graces us with some editioned prints or drawings. Or, if you cannot wait, you could look for small paintings and drawings that she has released in the past and offer to purchase them from their current owners.

Alternatively you could even find past projects she has contributed to in any small way such as Sneeze Magazine or Ready-To-Reads 2017 booklet, and try to acquire them. Although these works are not as official as numbered and signed prints, they are similar to unique and rare posters or keepsakes made by artists like Jeff Koons or Yayoi Kusama before their careers took off, which can now sell for hundreds or thousands of dollars.

However, this strategy is risky, even though the initial costs may be low (e.g., $15 for Sneeze Magazine). It is probably best to wait until limited edition prints become available, which I estimate will originally sell for $5,000+ when/if they do.

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